Supporting the story with visuals

I was commisioned by Breslo to help convey the message of #PrimaMie with the help of design and illustrations. They needed something bold and different that would capture the handmade community.

While designing I remained faithful to the existing brand, but went on a fresh direction with flowy illustrations and elements.

Main color palette

Cristina, one of the main characters of the story

The other illustrations for the main ideas

Initial sketches

You can see the entire project at Prima-mie